During the 2007/8 football season, one radio show changed the face of football punditry and discussion forever. Some said it was revolutionary, some declared it 'a work of genius,' and others said it was a pure act of self indulgence on a barely listened-to student radio station.
Either way, everyone agreed Soccer AM/MW had made an impact, but enough of a lasting one? The answer was 'no' when the brand disappeared off the face of the earth after its first year.
What the show's critics didn't reckon for though was the demand from the programme's listeners, as well as the desperate need of the three presenters to have their ill-informed opinions heard.
So here it is, the next, and possibly last, chapter in the Soccer AM/MW story. The internet don't know what just hit it.